Author Kevin Coupe on His Book, The Big Picture: Essential Business Lessons From the Movies

In his book The Big Picture: Essential Business Lessons From the Movies, author Kevin Coupe (and co-author Michael Sansolo) uses movies ranging from The Godfather to Young Frankenstein to illustrate tenets of leadership, the importance of marketing and branding, and how to survive in the workplace.

Coupe has his own blog, MorningNewsBeat.com, providing what he calls “business news in context, and analysis with attitude." In addition to speaking at hundreds of conferences in the US and abroad, he also runs Coupe Communications, a production company that specializes in business videos designed to help companies define and share big ideas with employees, customers and clients.

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