I am loving this. I'm a Slanket owner myself, but everybody knows that the Snuggie has the better (and cheesier) ads. Weezer has been around since I was a teenager and has always been known for making unique and funny videos. Does anybody else remember their amazing "Buddy Holly" video? Fun fact: that video was directed by Spike Jonze, who directed the new movie adaptation of Where the Wild Things Are. Anyway, at first I thought the commercial was a joke, but if you visit their website, you can actually purchase your very own Weezer Snuggie. There is even a deluxe "Safari" Snuggie that comes in a zebra print. They have really taken the joke to a (comfy) new level.
* Edit: The record company seems to have taken the link to the YouTube video down for some reason. I have posted a new one above, but who knows if this one will be taken down as well! If for some reason, the above video fails, try searching YouTube for "Weezer Snuggie," and maybe you'll find another link?